OracleCRM解決方案(ppt 42頁)

CRM是什麼
Oracle CRM 解決方案
Oracle CRM 產品家族及渠道
Course Content
CRM Definition
Customer Retention
Customer Acquisition
Customer Pruning
管理信息係統的發展
CRM&ERP
Oracle CRM
Oracle 公司戰略發展方向
Oracle 電子商務套件
今天所麵臨的挑戰是：
電子商業－新的業務模式
11i: Transform into an E-Business
Oracle CRM - Footprint
ORACLE CRM 11i Product Families
Oracle CRM 11i Products By Channel
CRM 11i Product Roadmap
An integrated component
Oracle CRM for E-Business
E-Business Suite: The CRM in CRM
Unified Channels
分散係統的弊端
集成係統的效果
Customer Intelligence Is the Heart of Oracle CRM
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Oracle CRM 的版本
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