旅館計劃、設計重新擦亮英文(pdf 18頁)

Presentation Outline
Summary of key elements of the initial planning
stages of new hotel developments
Overview of key design considerations for new hotels
and current trends in hotel design
Checklist of the key elements for successful
refurbishment projects in hotels
Planning – the key to success or failure?
Initial planning is the key to a successful hotel development!
What key ingredients need to be considered when planning for a new hotel?
Market Research
> Understanding the specific target market - feeders
> Understanding what makes this market tick - outlook
> Understanding competitors strengths and weaknesses
> Size of hotel – number of rooms
> Number of restaurants, meeting rooms etc
> Style or brand of hotel
Economical
> Construction costs
> Financing costs
> ROI
> Operationally profitable
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